Enterprise Institute

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What We Do 

Dear Leader,

Since 1982, the Enterprise Institute has sponsored high school juniors just like you, from Oakland schools to work in leadership teams, to expand your networks and explore education and career options after high school.  Each Spring, students stay in a dormitory style camp in Aptos, just south of Santa Cruz.  During the three-day retreat, you will learn the benefits and the challenges of American business, as you team up to create and operate a company.  Students work on marketing concepts, business strategies, communication skills, and networking,  which is facilitated by returning high school seniors who serve as Peer Counselors, and support from Rotary business and community leaders.   There may even be some games and competition along the way!

Camp will be held April 24-April 26, 2020.

For a better look at what Enterprise Institute is all about, check out this VIDEO created by Oakland Rotary's own Chris Faber: https://vimeo.com/faberpro/review/260700792/f002e6b956

And if you'd like to apply for the 2020 Enterprise Institute, click this link for the Application In order to fill out the pdf on your computer you will need to download it.  If  you have any problems downloading the application, please contact Harold Lowe at holowe@aol.com for a copy. Return instructions are on the document.   

I look forward to seeing you in 2020!

Harold Lowe, Committee Chair

Enterprise Institute Class of '85  (and Peer Counselor #1, in '86)


Meeting Times & Location 

Meets at the call of the Chair. Meetings are more frequent during the three months prior to the camp.

Committee Contacts 

Harold Lowe

Committee Blog

What Our Students Said About Enterprise Institute

I don't think I've ever been more challenged with teamwork before.

OMG Great! [food]

A great learning experience in presenting in front of a large crowd.

I really liked how we were pushed out of our comfort zone and were demonstrated the importance of talking and socializing with people you don't know.

I am most proud of the improvement in my presentation skills (speaking to large groups).

Not only have I learned from Rotarians, I was able to learn from other groups and how to think differently.

Food was AMAZING!

Thanks for having me!

I've learned a good amount from my peer counselor and we've created a caring bond.

I've had an amazing time learning and meeting new people.

Judges were very considerate yet honest feedback after presentations and it did not feel intimidating talking with them.

Loved it - was a great experience.

A big...BIG learning experience! Judges were cool!

I love all the Rotarians--super engaging/supportive.

I had a good time!

Hella good food.

The overall program was fun and I learned a lot.


LOVED ALL OF THIS (even the blackout)